Sanne is an Associate Professor in Political Communication and Journalism in the Communication Science department of the University of Amsterdam and the Amsterdam School of Communication Research (ASCoR). Since 2017, she is a member of the Amsterdam Young Academy (AYA). She is part of the editorial board of Journal of Communication, Human Communication Research and Media and Communication (an international open-access journal), special issue editor of Digital Journalism, Journalism Studies, and Media and Communication, board member of the Society of Advertising and co-chair of the political communication division of the Netherlands-Flanders Communication Association.
Her research focuses on the consequences and implications of online communication for individuals and society. She has experience in interdisciplinary and multi-methodological approaches, in which she combines insights from persuasive, journalism, and political communication with survey, big, observational, experimental, and eye-tracking data. She recently published papers on online behavioral advertising, microtargeting, privacy behavior, news consumption among adolescents, online sourcing, and media diets. She is also involved in large interdisciplinary research projects (focus on personalized communication) together with IVIR and immersive journalism together with the Journalism School Utrecht. She also works on international projects focusing on the (democratic) consequences of changing media habits, and longitudinal media effects (with the University of Gothenburg).
In 2020, She received a NORFACE grant from the Netherlands Organization for Scientific Research to study data-driven campaigning from a micro, meso, and macro-level together with an international consortium. In 2020, she also received an ERC starting grant to investigate to what extent and under which conditions data-driven political targeting has a beneficial impact, and under which conditions a harmful impact on democracy. In 2019, she received an Open Competition, Digitalisation Grant, from the Netherlands Organization for Scientific Research to study conflict framing. In the communication science department, she teaches in both the bachelor’s and master’s, and she takes part in several committees. She (co-)supervise several Ph.D. students in political communication and between 2016 –2019, she was the convener of the Ph.D. club. On this website, you can find my CV, my publications, and short descriptions of the projects she is involved in as PI.