A series of persuasive events. Sequencing effects of negative and positive messages on party evaluations and perceptions of negativity
New publication by Allessandro Nai and Hendrik Seeberg! Read the abstract here. Abstract: We test how party evaluations and perceptions of negativity are affected by sequences of positive/negative persuasive messages. In an experimental survey collected in Denmark, respondents were exposed to either a positive or a negative message on three issues in a random order; this creates a setting where…